Illuminas is a leading global insights consultancy specializing in B2B and B2C technology-driven industries. Our focus on technology-driven industries has allowed us to develop a broad range of...
Aligning customer needs and expectations with the price of a new product or service is one of the most important decisions to make during product development.
When the global pandemic hit the US in March 2020, no one knew for certain what impact COVID-19 would have on our economy, our businesses or our personal lives. The shelter-in-place orders went into...
As the world of technology continues to evolve, more and more organizations are turning to systems such as machine learning, automation, and artificial intelligence to help their businesses grow and...
Qualitative market research is a powerful tool that helps businesses derive deeper insights into the attitudes, motivations, and behaviors of their customers, prospects, and any other constituency in...
Your membership retention rate is falling, you aren’t sure which benefits members find most valuable, and you have for-profit companies beginning to offer products and services similar to yours....
Education is changing in America as student demographics and attitudes shift, government policies change, technology advances, and disruptive competitors emerge. These changes have a profound effect...
As individuals, we strive to be better humans – healthier, happier and morally balanced. In the same way, the organizations we lead need a clear path to excellence and to continued growth. Every...
